Step 03 — Risk overview
Where customer value is quietly leaking.
One read of the base: how many customers are slipping, how much lifetime value sits behind them, and which segments deserve attention first.
Risk distribution
Churn score across the base
Segment priority
Where to act first
Segment
Definition
Customers
Avg score
LTV at risk
Top churn drivers
The signals showing up most often
Priority customers
High-value accounts most at risk
Open any account for the full reasoning and recommended action.
| Customer | LTV (EGP) | Score | Top driver | Segment |
|---|